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Why Do Top Brands Shoot Commercials at Our Studio?

  • Writer: James Duffy
    James Duffy
  • Apr 28
  • 3 min read

Why do top brands choose to film their commercials at our studio?

Top brands choose to film at our studio because it is set up to help them get the job done without the usual stress. The space is built for commercial production, with proper infrastructure, clear logistics and a crew friendly layout. Producers, directors and clients can walk in and get to work knowing the studio will support them. It is not about being the biggest or the flashiest. It is about being the most practical, most reliable place to make the work.


Why Do Top Brands Shoot Commercials at Our Studio?

What technical features do brands rely on?

Having the right gear and layout makes a difference. Our studio includes an 8000 square foot sound stage with a full white U shaped infinity cove that is pre lit and ready for wide shots, product setups or talent blocks. There is three phase power throughout the space, supporting high output lighting setups and playback monitors.


The rigging points in the ceiling allow for safe overhead lighting and camera mounts. Scissor lift access is available, which helps with builds and rigging. Green rooms, production offices and client breakout areas are separate from the main stage, so each team has room to work without distractions.


Symmetrical one gigabit internet means teams can send files or stream playback with no delay. That helps agencies with remote approvals or off site direction.


Why Do Top Brands Shoot Commercials at Our Studio?

Why does the location matter?

The studio is located in Deptford, Zone 2 London, which means it is easy to reach from central areas without getting stuck in traffic or dealing with difficult parking. Clients, talent and crew can get in and out with minimal delay. Vans can drive straight in and unload directly onto the stage. There is no wasted time sorting building access or finding loading zones.

Proximity to central suppliers also means last minute hires or courier deliveries can be arranged quickly. That makes a big difference if a key item or prop is running late.


How does the studio help reduce costs and delays?

Every hour on set costs money. When a studio is built around how production teams actually work, it saves time across the board. There is no resetting lights for weather changes, no noise interruptions from traffic, and no slowdowns caused by tight spaces or missing kit.


By keeping the setup simple and predictable, more time can be spent getting through the schedule and less time fixing things that should already be in place. Productions often wrap faster, and that means more budget stays on screen.


Why Do Top Brands Shoot Commercials at Our Studio?

Can the studio support virtual production or set extensions?

Yes. More brands are asking about virtual production, and the studio layout allows for LED wall setups, green screen work or practical builds with visual effects added later. This helps brands reduce location travel and keep production more sustainable.


By using virtual environments or digital set extensions, brands can get the look they want without needing to move the crew across multiple locations. It simplifies planning and opens more options for creative direction.

Why Do Top Brands Shoot Commercials at Our Studio?

What makes the shoot experience smoother?

The space is designed so each department has what it needs. Makeup has light and storage. Wardrobe has hanging space. Art department has room to prep without taking over the set. Camera and lighting teams have full access to rigging and power. Agency teams have a clear view of playback without standing behind the crew.


This layout supports better communication and makes the day feel calmer. Teams can do their jobs without stepping on each other. It feels like production, not a scramble.


Why do clients come back?

They come back because the studio helps them work. Shoots stay on time. The results look how they were planned. The process is clear. People feel looked after. And they get to spend more time making something good and less time solving problems.

That is what makes the difference. A space that supports the people doing the work and gets out of their way.


Why Do Top Brands Shoot Commercials at Our Studio?

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